A few weeks ago, the Barcelona Beer Festival suffered a serious setback: A robbery in our warehouse, from where practically all the beer dispensing equipment was taken. This event shocked us at a critical moment, with the celebration of the festival at the corner, posing a major challenge to continue to ensure an edition of the highest quality.
The response from the sector has been extraordinary. We have received dozens of messages of support and offers of help that have touched us deeply and have reaffirmed the strength of the beer community. This wave of solidarity has been key to overcoming these difficult times, demonstrating that, united, we are truly strong.
Among the many gestures of support, one has stood out for its impact and strategic value: The technological sponsorship agreement with OneKeg. This company, exclusive importer of the manufacturer Talos, is recognized as a leader in the beer dispense and single-use keg sector, thanks to its commitment to innovation, quality and cutting-edge design in its systems. Founded with the mission to transform the experience of serving beer, OneKeg has been working for years to offer advanced and sustainable technical solutions, adapted to large events, specialized venues and home consumption.
With this agreement, OneKeg offers the Barcelona Beer Festival its know-how, state-of-the-art equipment and consolidated experience in the field of dispensing. This collaboration not only allows us to recover and overcome the obstacles arising from the theft, but also opens the door to a new era for the festival. We are confident that this partnership will bring a significant improvement in the quality of service, as well as in the technological innovation applied to every corner of our event.
In addition, this alliance allows us to work together in the development of new technologies and processes that will make the Barcelona Beer Festival continue to be a benchmark in the sector, both locally and internationally. The collaboration with OneKeg thus becomes a strategic pillar to ensure that each edition of the festival becomes a unique experience, both for industry professionals and craft beer lovers.
With this initiative, we would like to express our gratitude both to OneKeg and to the entire beer community, whose trust and support drive us forward with strength and passion. We are convinced that this joint path, designed to last for many years, will allow us to grow and innovate, taking the Barcelona Beer Festival to new horizons.
Thanks to OneKeg and to all of you who make this shared dream possible. Together, we make every sip of beer tell a story of resilience, passion, innovation and togetherness.
